Exactly 136 accounting firms in the Portland area are currently operating without a professional website, representing 31.9% of the local market. This significant gap was identified through a deep-dive analysis by LeadWebia into 427 total businesses in the sector. For web agencies, this represents a massive, untapped pool of clients ready for digital transformation.
Key metrics for Accounting businesses in Portland
Website quality among the 291 established accounting firms in Portland remains inconsistent, with an average mobile PageSpeed score of only 65.1/100 and 70 businesses relying on WordPress. While 64.4% have claimed their Google Business Profiles, the digital maturity of the sector is low, as evidenced by only 46.6% maintaining social media profiles and a mere 44.3% providing public email addresses. Furthermore, with only 6.6% of these firms running digital ads, there is a clear lack of competitive online marketing strategies being utilized by current players.
PageSpeed scores and Core Web Vitals averaged across all analyzed businesses.
With 31.9% of Accounting businesses lacking a website and an average PageSpeed of 65.1/100 (only 64.4% have claimed their Google Business Profile) , this market presents a significant opportunity for web agencies. 6.6% of businesses already invest in digital ads — those without a website are spending on traffic they cannot convert effectively.
Beyond websites — how many businesses have email, social media, and digital ads.
A sample from LeadWebia's database. Sign up free to unlock phone, email and address for all 136 leads.

All metrics come from real analysis — not estimates or third-party reports.
Google Places scan filtered by keyword.
Filters out chains, franchises and large corporations.
CMS, SSL and ad scripts detected.
Emails and social profiles via crawling.
PageSpeed scores and Core Web Vitals.
Google Business Profile claim check.
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